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Hollywood has really hit it big with reality TV shows - especially some of the more recent reality shows that deal with the idea that winning a brief 2-month competition can launch your career into the stratosphere. In “The Apprentice,” contestents are given a chance to earn a job with a hefty salary working [...]

Podcasting may be the newest - and least recognized - of the social media tools, but a new report indicates that podcasting will come in to it’s own in the coming years.
So far the audience for podcasting is small; however that small group is very dedicated to the technology and their favorite podcasters. Advertisers are [...]

Google’s YouTube has struck a deal with online distributor Digital Music Group to carry TV classics like “Gumby,” “My Favorite Martian,” and “I Spy” free of charge for viewers.
“Gumby” has some big shoes to fill following Viacom’s insistence last week that YouTube take down over 100,000 Viacom-owned videos, including any trace of Jon Stewart and [...]

PayPerPost, a controversial business that pays bloggers to post about advertisers’ products, is now requiring writers to include a small graphical button that denotes that a post is being sponsored.
The move comes about two months after the company told authors to explain that some of their posts are paid for by advertisers. In addition to [...]

The blogosphere is buzzing over the debate started by Steve Jobs about digital rights management (DRM) and the music industry.
http://geoff-caplan.com, email geoffcaplan@mac.com

Five years after the release of Windows XP and costing a staggering $9 billion to create, Windows Vista has been released to manufacturing by Microsoft. The mighty marketing machine has swung into action. “Microsoft’s most important product launch ever” blare the headlines in the trade press. Yet the silence from businesses and customers is deafening. [...]

The Recording Industry Association of America has responded to Apple CEO Steve Jobs’s suggestion to remove piracy measures from digital music - saying Apple should instead open up its DRM technology to its competitors.
Mitch Bainwol, chairman and chief executive of the RIAA, said the move would allow iTunes competitors to sell music using the same [...]

A recent Harris Poll of 2,309 U.S. adults, of whom 363 are frequent YouTube viewers, conducted online by Harris Interactive between December 12 and 18, 2006, found that almost one in three of these frequent YouTube users say they are watching less TV as a result of the time they spend there. However, 73 percent [...]

Downloading content is yet to catch on in a big way, but is the natural progression from online rentals. Walt Disney recently reported that, in just three months, movie downloads via iTunes have already exceeded the 1million mark. PricewaterhouseCoopers forecast the Internet video download business to be worth around $3.7 billion in 2010, and DVD [...]

Apple chief Steve Jobs issued a statement yesterday that could represent a dramatic about-face in the company’s controversial stance on digital rights management, the software that keeps the company’s music files from being played on media devices other than a personal computer or an Apple iPod. In an 1,800-word statement, Jobs placed the onus of [...]

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