Marketing and Technology News

After taking a brief October dip in advance of Leopard’s release, Apple’s (AAPL) share of the operating system market grew 3.34% in November to hit a record 6.81%, according to the results of a Net Applications survey issued today.
Microsoft’s (MSFT) Windows in its various flavors continues to dominate with a 92.42% share, as measured by [...]

Apple’s Quarterly Performance
It seems like I do a whole lot of writing and talking these days — in print, online, even in newsletters — about all the things Apple does that aren’t the Mac. With the iPod an entrenched part of modern tech culture and the iPhone this year’s biggest tech product launch, it’s [...]

Apple reported fiscal second quarter earnings of $770 million, or 87 cents a share, on revenue of $5.26 billion. Wall Street was expecting earnings of 64 cents a share on sales of $5.17 billion, according to Thomson Financial.
In the same period a year ago, Apple reported earnings of 47 cents a share on revenue of [...]

An interview from last year that is still worth watching with a true innovator and marketing genius.
http://geoff-caplan.com, email geoffcaplan@mac.com

Apple said its operating system upgrade Leopard won’t be released in June as planned.
Why? The iPhone has absorbed Apple’s resources as it certifies it with AT&T/Cingular so it can ship in late June.
A Leopard delay wasn’t totally unexpected. Word about a potential delay surfaced last month. At the time, the reason for the delay was [...]

A frequent commenter made a decidedly pointed observation in my blog recently, responding to a post about a powerful new desktop PC from Apple.
In his typically understated way, O.C. Jones said: “Seems as if you’ve turned into a regular Dr. Mac.”
Of course, Jones was referring to Bob LeVitus, who writes the column about Apple and [...]

Switching to a Mac infrastructure may sound like an expensive proposition for a small-business owner. However, some businesses who have made the change say they made the right choice. The cost savings on security and ease-of-use quickly paid off incurred expenses, they said. Relearning some tasks that operate differently on a Mac may be a [...]

“Walt Mossberg says his Vista startup experience was pretty horrid because of the tons of ads and other things that OEMs load onto the OS. They do that to try to make a few extra bucks on each machine sold. Microsoft can’t stop them because the DOJ made it impossible to push around the OEMs [...]

Last week saw a couple of noteworthy developments in the Mac productivity-suite business:
* The most Mac-like offshoot of the free, open-source OpenOffice suite, NeoOffice, advanced to version 2.1, which adds support for the new file formats Microsoft introduced in Office 2007 for Windows. (Confusingly enough, the original OpenOffice project now has a Mac port underway [...]

Are you hesitant to switch to a Macintosh because you don’t want to miss your favorite Windows applications? Now you have no excuses, with a new version of Parallels virtualization software offering better ease of use and new features.
With Parallels, Intel processor Mac computers can run Mac OS X, Windows, Linux, or other operating systems [...]