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NEW YORK - The Wall Street Journal is borrowing elements from popular Internet hangouts like Facebook as it seeks to boost usage.

WSJ.com, one of the few news sites to restrict many of its stories to paying subscribers, is changing its layout to help nonpaying visitors navigate and identify free, ad-supported content. Those [...]

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By Warner Home Video

A Cinerama shot from How the West Was Won

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Home theater buffs can resurrect a groundbreaking Cold War-era film format in their homes this week with the new Blu-ray Disc version of How the West Was Won, out today [...]

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WAKEFIELD, MA - February 8, 2007 -North American advertisers spent $9.4 billion on search engine marketing (SEM) in 2006, a 62 percent increase over 2005 spending, according to an annual industry survey conducted by the Search Engine Marketing Professional Organization (SEMPO) www.sempo.org. SEMPO researchers also estimate SEM spending to double by 2011, [...]

Yahoo! has expanded its “Buzz Up” content recommendation service to include many more publishers, stepping up its challenge against Digg.Almost any publisher can now add a Buzz Up button to its Web site, Yahoo said. If a Web site doesn’t have a button, users can also submit a link to the content via Yahoo.
Buzz Up [...]

Google’s lead over competitors has almost gotten embarrassing. The company grew its market share by roughly 1 percent in November, and by nearly 10 percent from November 2006, according to Compete.com.
The news is particularly bad for Yahoo, whose market share fell nearly 1 percent sequentially and roughly 7 percent from the year-ago period. If it’s [...]

What exactly did Google do to create such a fervent enemy-combatant in the media company Viacom? Ever since we learned of the collapse of discussions over carrying Viacom cable content on YouTube, Viacom has been on an apparent crusade to bring Google to its knees.
After months of negotiations to give Google’s YouTube permission to display [...]

While Microsoft has dominated sales of personal computer operating systems and business software, it’s lagged behind rivals Google and Yahoo! in terms of Web search traffic and online ad sales. Analysts are divided on whether Microsoft will be able to mount a serious challenge to Google in the Web search space.
Source: CNNMoney
http://geoff-caplan.com, email geoffcaplan@mac.com

Beginner’s Guide to SEO
by Rand Fishkin of SEOmoz.org
Sections in this guide:
• Prologue: Who is SEOmoz and Why is this Guide Free?
• A: What is SEO?
o Why does my company need SEO?
o Why do the search engines need SEO?
o How much of this article do I need to read?
• B: How Search Engines Operate
o Speed Bumps and Walls
o Measuring Popularity and Relevance
o Information Search Engines [...]

What is the difference between a Search Engine and a Directory?
While the average Internet user may not be aware, or care about, the differences between Search Engines (Google) and Directories (Yahoo!), the search results they provide are compiled in very different manners. Major search engines build and maintain huge databases of web pages by utilizing [...]

Google’s new free directory assistance is sure to be popular with consumers, but it means trouble on the line for the big phone companies

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The days of paying north of a buck for directory assistance over the phone may be coming to an end—at least if Google and a gaggle of startups have anything to say [...]