Digital marketing
Plan your course of actions to increase your results!
Grow your audience by appearing on the first page of searches. Publish relevant content to boost your web traffic.
PIM Software
How to deliver an unparalleled product experience?
By providing customers with an optimal product experience, you will be able to access a higher profitability. Delivering on your brand promise is critical if you want to strengthen the bond between customers and your company while building loyalty.
If you are having trouble assessing your customers’ needs, you can use software like PIM Goaland to deliver an innovative and competitive product experience.
Marketing actions
The levers of success!
Advertising campaign
The advertising campaign defines a strategy to give it meaning. Create original and creative campaigns.
Social networks
There are three main categories of social networks: socio-professional networks, entertainment and exchange networks.
Sales strategy
Deploy your business strategy by choosing blended marketing, identifying your business target.
Everything you need to know to succeed in marketing
Brand Reputation
Logo, brand image & branding
In addition to being easily recognizable, typography is an indispensable tool for differentiating elements. It is chosen to trigger positive emotions among consumers. Branding is the lever of your brand image. As for the logo, it reflects the values and message of your company.
Webmarketing and SEO
The tools of referencing
Natural referencing
Improve the positioning of a site by working on its natural referencing also called SEO or organic referencing.
To please Google’s algorithm, an SEO campaign includes the editorial and technical optimization of the pages of a site to be referenced. This tool is essential to develop your company.
Adwords campaigns
To enjoy an effective SEO campaign, you need to have a powerful web portal.
Use Adwords campaigns to reach new customers. To achieve this, your digital portal must be designed in such a way to turn your prospects into customers.
Multilingual websites
A multilingual website is effective when you develop individual strategies for each language or culture.
Available in multiple languages, this type of site can be useful when targeting people who are not fluent in your native language.
The Net Promoter Score
The measurement of customer satisfaction
The NPS or Net Promoter Score is a technique for measuring customer satisfaction or dissatisfaction as a key indicator. Many leading companies in their fields use this strategy.
Benchmarks are reference points that make it easier to orientate oneself, whatever the sector. The NPS is an indicator to evaluate the overall satisfaction of a consumer as well as his loyalty to the brand.